We’re always researching ways to provide dealers with the very best, most effective digital marketing tools and technology. Because we’re not satisfied with providing cookie-cutter solutions, that attitude has pushed us to create intelligent marketing solutions for your dealership that get smarter and smarter and more targeted as we develop more data.
You can see the benefits of this philosophy most recently with 3 Birds ME, the industry’s first all-in-one digital solution. ME has not only made executing digital marketing strategies easier; it’s made executing digital marketing strategies for your store even more effective.
But that’s really only the tip of the iceberg for what we have in store.
The reality is that not all consumers follow the same path to purchase or service. It’s no longer viable to react to consumer behavior. And changing consumer behavior continues to have an impact on the car-buying process.
To truly be effective, your dealership needs tools that are proactive. Why deal with emerging trends as they happen when you can predict emerging trends and have in place strategies that ensure success?
3 Birds’ responsive consumer-directed marketing technologies are just that. And we don’t just mean "responsive" in terms of device optimization, either. We’re able to analyze demonstrated interest and behaviors across multiple data points so your dealership is equipped with the right knowledge at the right time.
Our upcoming Live Inventory is one of many components designed to smartly engage with customers by adding inventory across your digital marketing streams, including newsletters and emails.
But the innovation doesn’t stop there. Live Inventory is just one of many tools we’re developing that will make your customer’s dealership experience online more enjoyable.
There’s more to come in 2016 so stay tuned!